A globalized and connected world opens new opportunities but also challenges and needs
that require new models and work teams.
Internationalization is an opportunity to strengthen companies’ competitive and commercial
positions.
Today it is an imperative for survival.

Alyad Bussines Group

We provide decades of experience in defense and security sector.
We are dynamic, honest and responsible.
Respectful with your needs, we believe in the power of collaboration.
We are consultants and advisors of a new era.

ALYAD Group provides a global and innovative
work philosophy but yet close and committed.

To help you overcome these challenges in an innovative but empathic way is the driver to create ALYAD Group.

Internationalization Plans
Internationalization is a long-term process that affect to several aspects of an organization. The main purpose of a company that want to internationalize is to export products or services to other markets or to set a commercial or productive presence overseas, and for this we need a strategy.

STEP 1
Study of the export capacity
of the company and available
resources.

STEP 3
Analysis of potential target
markets.

STEP 5
Select the most adecuate
target market entry mode.

STEP 7
Define the action plan.

STEP 2
Analysis of the international
environment.

STEP 4
Study of selected markets.

STEP 6
Commercial and marketing
plan for each market.

STEP 1
Study of the export capacity
of the company and available
resources.

STEP 2
Analysis of the international
environment.

STEP 3
Analysis of potential target
markets.

STEP 4
Study of selected markets.

STEP 5
Select the most adecuate
target market entry mode.

STEP 6
Commercial and marketing
plan for each market.

STEP 7
Define the action plan.

An Internationalization Plan gathers the organization’s capabilities, analysis of the
international environment and information about potential target markets.

Institutional Relations
Although a commercial potential and other
opportunities in a region might remain
very attractive for our companies, success
can only be achieved with extensive
knowledge of the internal market, a
customized strategic and commercial
approach and an adequate network.

ALYAD Group offers decades of knowledge
and experience in different international
markets, local business insight and an
extensive and important network of
institutional and high-level contacts.

ALYAD Group offers institutional and
business contacts in any region to companies
interested in directly contacting with their
regional counterparts or seeking influence
and value as an element of high-level
relational communication.

Institutional Relations
Although a commercial potential and other
opportunities in a region might remain
very attractive for our companies, success
can only be achieved with extensive
knowledge of the internal market, a
customized strategic and commercial
approach and an adequate network.

ALYAD Group offers decades of knowledge
and experience in different international
markets, local business insight and an
extensive and important network of
institutional and high-level contacts.

ALYAD Group offers institutional and
business contacts in any region to companies
interested in directly contacting with their
regional counterparts or seeking influence
and value as an element of high-level
relational communication.

SALES
MANAGMENT

Inititiation

Planning

Execution

 Controlling

Closure

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Alyad Bussines Group
Alyad Bussines Group
Alyad Bussines Group
Alyad Bussines Group

Opportunity
Qualification

Capture
Planning

Proposal Development

Contract

Alyad Bussines Group
Alyad Bussines Group
Alyad Bussines Group
Alyad Bussines Group
Alyad Bussines Group

Opportunity
Assessment

Strategy
Development

Requirement
Assessment

Solution &
Costs

Negotiation

Alyad Bussines Group
Alyad Bussines Group
Alyad Bussines Group

Solution
Definition

Writing &
Review

Submission

Alyad Bussines Group

OPPORTUNITY
QUALIFICATION

CAPTURE
PLANNING

Opportunity
Qualification

Opportunity
Assessment

Strategy
Development

Solution
Definition

Define Strategic
Objectives

Opportunity
Intelligence

Define Win
Strategy

Bid Team

Analyze Market

Requirements
Capture

Develop Solution
Concept

Solution &
Options

Identify Specific
Opportunities

Determine
“What Wins”

Win Strategy

Outline Proposal
Structure

Asses Strategic
Benefit

SWOT Analysis

Bid Plan

Resource Plan

Scope the Value
& Potential

Risk Assessment

Price Estimate

Indicative Costs

Assess Capability
to Deliver

Competitor
Assessment

Communication
Plan

RFP
Requirements

Alyad Bussines Group

PROPOSAL DEVELOPMENT

Requirements
Assessment

Solution
& Costs

Writing &
Reviews

Approval &
Submission

Requirements
Clarification

Storyboard

Design Review

Technical Bid
Review

Update Win
Strategy

Finalize Solution

First Draft

Request Bid
Approval

Design Review

Solution Review

Bid Team
Review

Amend with
Review Actions

Subcontracts
Review

Risk Mitigation
Plans

Amend Proposal

Final Draft

Executive
Summary

Detailed Costs

REVIEW

Submit Proposal

Proposal Launch

REVIEW

Cost Review

Lessons
Learned

CONTRACT

Post-Proposal
& Pre-Contract

Negotiation
Strategy

Clarification
Requests

Contact Plans

Negotiation &
BAFO

REVIEW

Contract
Acceptance

Alyad Bussines Group
Alyad Bussines Group
Alyad Bussines Group

MARKET ANALYSIS
Market potential and forecasting
Market trends and opportunity
identification
Sizing, dynamics and drivers

Alyad Bussines Group

COMPETITIVE INTELLIGENCE
Industry benchmarking
Competitive footprint
Innovations and technology
Competitor map

Alyad Bussines Group

PRODUCTS AND BRANDS
Positioning
Design and marketing
Lifecycle analysis
Product valuation and qualification

Alyad Bussines Group

B2B AND CUSTOMERS
Customers
Trends and culture
Path to purchase (process)
B2B surveys and buyer needs
Partnerships

Alyad Bussines Group

ROUTS AND CHANNELS
Pestle
Route to market
Mapping distribution
Commercial network

Alyad Bussines Group

ANALYTICS
Route to market
Mapping distribution
Commercial network

Our Core Values

Honesty

Responsability

Integrity

Collaboration

Respect

Our Core Values

Honesty

Responsability

Integrity

Collaboration

Respect

WE’RE HERE TO HELP YOU

Contact Us